VUZF Review <p><strong>Focus and Scope:</strong>&nbsp;finance, financial markets, banking, marketing, insurance, accounting and control, business, entrepreneurship, application of mathematics and ICT in economics.</p> en-US (Ivan) (Ivan) Sat, 16 Oct 2021 00:00:00 +0300 OJS 60 Windfall profits and losses caused by the COVID-19 pandemic <p>The outbreak of COVID-19 pandemic is a great economic shock, both for the European countries and for the entire world. The subject of the study is the unexpected profits or losses connected with the coronavirus pandemic. The authors of the article focus on the areas affected by losses and the areas, which achieved windfall profits during the discussed period. The purpose of this article is to analyze and evaluate the profits and losses resulting from the ongoing SARS-CoV-2 pandemic. The world economy has been struggling with epidemic phenomena, varying in intensity and extent, since at least the Roman Empire. This is also the case when the global economy is affected by the pandemic. The business environment has radically evolved. The pandemic contributed to losses in many areas, the most influenced fields are the following: aviation, hospitality and tourism. Profits, on the other hand, relate to the Zoom company, which enables and facilitates videoconferencing, it is so important in the case of remote work. Online shops, such as Amazon, have also recorded an increase, especially during the closure of brick and mortar shops. Stock market increases were also observed among companies supplying food and food products. It should be emphasized, however, that the financial situation of individual companies also depends on the principals and permanent contracts.</p> Irena Brukwicka, Iwona Dudzik Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 00:00:00 +0300 The establishment of the inflation target and the corridor of fluctuations of the target: analysis of world trends and practice in Ukraine <p>The article presents an analysis of global trends in setting the inflation target and the acceptable corridor of inflation target fluctuations. Inflation targeting is an important attribute of the monetary regime of inflation targeting, its main quantitative parameter. The tendency of the inflation targeting regime in 70 countries all over the world are considered, of which 41 countries have official recognition by the International Monetary Fund (IMF) regarding the inflation targeting regime. It was found that most countries set the inflation target at 5% or below, and the level of the corridor of fluctuations in relative terms hovers around 20-50% of the target value. The latest trends related to changes in the monetary policy of the European Central Bank have been studied, recommendations for determining the acceptable corridor of fluctuations of the inflation target in small and open economies on the example of Ukraine are provided.</p> Vitaliy Shapran , Igor Britchenko Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 12:20:42 +0300 Improving financial literacy of a selected group in favour of eliminating crime <p>The aim of this paper is to point out the connections and the relation between financial literacy, poverty and criminal activities in the context of marginalized Roma communities in Slovakia. The target group was selected on the basis of the negative statistics as presented below. Poverty is one of the issues contributing not only to antisocial behavior of Roma communities but also leading them to criminal activities. In the case of the Slovak Roma, 87% of them live in poverty. The marginalized Roma communities are often linked to the so-called petty crime, which is represented by thefts in stores, in groceries, in public means of transport, in the streets etc.</p> <p>The research carried out using the problem analysis method was aimed at the initial structuring of the research field and theoretical and conceptual preparation of tools for detailed exploration. The study also contains an analysis of the financial literacy of the marginalized Roma communities in Slovakia.</p> <p>The survey results of the analysis indicate that the community is lagging behind in the area of the financial literacy and education itself. Only a small percentage of the Roma have completed education that is higher than elementary education. There are about 75% of unemployed Roma that receive material need benefits. Since they are unemployed, they cannot take out a loan in a bank. Therefore, another form of crime is the so-called usury, i.e. loaning money directly in a community and with an extremely high interest rate.</p> <p>There are two areas in the fight against crime caused by low financial literacy that may be regarded as key areas, namely decreasing the level of poverty of the marginalized Roma communities and financial education.</p> <p>The article problematizes the hitherto unknown contexts of connections and the relation between financial literacy, poverty and criminal activities in the context of marginalized Roma communities in Slovakia and original survey focused on analysis of the financial literacy of the marginalized Roma communities in Slovakia.</p> Jozefína Drotárová, Andzej Misiuk , Zuzana Gedeonová Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 12:52:16 +0300 Methodology for assessment of food security of countries <p>A comprehensive assessment of national food security should include an analysis of the physical and economic accessibility of food, the level and quality of nutrition of the population, the sustainability and competitiveness of agriculture, factors and trends of self-sufficiency in the main types of agricultural products, raw materials and food and the effectiveness of foreign trade in food. To assess the food security situation at the state level, it is necessary to conduct monitoring, which consists in determining the deviations of the main indicators from the criteria and thresholds established at the national level. The monitoring should determine the format of the national report on the country's food security. The number of indicators that make up its basis, should be optimal and sufficient to reflect the level of food security of the country and compare them with the situation in other countries. At the same time, it is necessary to analyze trends in ensuring food security at the global level in terms of the progress of countries and regions of the world in achieving the goals of sustainable development in agriculture, the elimination of hunger and poverty for the period up to 2030.&nbsp; Conducting a study of the components of the global food security index, formed at the world level to measure the policy and efficiency of government agencies in the field of food security, is relevant and in demand for positioning the country within the framework of international comparison of countries.</p> Robert Jurczak Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 13:08:50 +0300 Theoretical aspect of marketing research of the market and its elements <p>The article is devoted to the qualitative assessment of marketing research. The essence and role of theoretical features of market research are revealed. The main components of market research are identified. The objective necessity and significance of marketing research and its structural elements in providing competitive advantages to enterprises are analyzed. The work deepens the understanding of the content of the concept of market research, improved the principles of their conduct and the subjective component. The concept and basic provisions of introduction of the effective mechanism of marketing researches of the market, its structural elements which are analyzed in the course of research of demand for the goods are proved. It is proved that market research can be defined as the systematic collection, accounting and analysis of data on marketing and marketing issues in order to improve the quality of decision-making and control procedures in the marketing environment. It is established that currently market research of the market and its structural elements is the basis of successful business. It is recommended to conduct market research to ensure stable and efficient operation of domestic enterprises of various forms of ownership and management.</p> Olha Matviiets, Diana Korpan Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 13:28:20 +0300 Principles, assessment and methods of risk management of investment activities of the enterprise <p>In the article, authors explored the essence and content of the concept of “investment risk”, as well as identified factors influencing investment risk. The classification of investment risks on various grounds is carried out and scientific approaches to understanding the essence of “investment risk management” are considered. It is reasonable to manage the risks of investment activities of the enterprise in three stages: risk identification, risk measurement and risk control. Two directions of risk management of investment activity of the enterprise are described, namely: the policy directed on direct reduction of risk and the policy directed on minimization of possible negative consequences of risk. The principles of risk management of investment activity of the enterprise are characterized, such as awareness of risk acceptance, manageability, compatibility, accounting, taking into account the possibility of risk transfer. Peculiarities of application of risk management methods of investment activity of the enterprise (transfer, retention and risk avoidance) are revealed. The authors consider several risk management strategies for investment activities of the enterprise: asset allocation, diversification, hedging, investment valuation, investment restrictions. The advantages and disadvantages of methods for assessing the risks of investment activities of the enterprise (expert assessment, SWOT-analysis, method of analogies, adjusting the discount rate) are highlighted. Authors considered qualitative and quantitative scientific approaches to assessing the risks of investment activities of the enterprise. It is proved that one of the industries that is significantly exposed to the risks of investment activity is the telecommunications industry, which is exposed to the following risks: economic and legal, socio-political, technological and financial. The key directions of investment by enterprises of the telecommunication sphere are investigated – Crown Castle International, Amdocs Limited, Xilinx, Inc, Qualcomm, Verizon Communications. The article considers the local and telecommunication levels of investment activity risks, as well as suggests directions for risk management of investment activities of the enterprise.</p> Kateryna Kraus, Nataliia Kraus, Galyna Pochenchuk Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 00:00:00 +0300 Human resource management in the contemporary enterprises <p>Every enterprise nowadays needs efficient management. The priority of good management is the company's success. Each enterprise has resources that are used in the business. Among these resources, the company also has human resources. They have a decisive influence on the functioning and development of an enterprise.&nbsp; Human resources are closely related to the human side of the company and the relationship between employees and the company. The attitude towards the worker has changed constantly over the past century. As a result, it influenced the shaping of the concept of human resource management. They are employees employed in a given enterprise. The subject of the study is informative. The main aim of this article is to familiarize with the topic of human resource management in contemporary enterprises.</p> Beata Małgorzata Kudła Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 14:28:05 +0300 Role of social sphere in ensuring quality of working life <p>This article is devoted to the study of social sphere and its impact on the process of ensuring quality of working life. Modern tendencies of social sphere and its main components development in the conditions of pandemic spread have been considered. Emphasis is placed on the fact that social sphere as an important component of society support promotes reproduction of human capital, raising living standards, formation of modern developed personality, which directly affects the rate of economic growth and social and economic progress and quality of working life. The essence and features of the relationship between social sphere and the quality of working life have been determined. Indicators of quality of working life, which characterize the level of income of employees; level of labor organization; meaningfulness of labor; employees' career advancement; development of industrial democracy; respect for the individual; perfection of sanitary and hygienic conditions; the state of relations between the trade union and the administration have been reflected. Political, organizational, technological, economic and other factors that shape and influence the level of quality of working life along with the influence of the social sphere have been studied. Subjective factors related to the presence or absence of motivational and personal characteristics necessary for the realization of labor potential of individuals have been described. The key problems of social sphere development and quality of working life in Ukraine are highlighted, among which the insufficient level of social sphere financing has been singled out, which in turn leads to reduction of social infrastructure institutions, critical condition of their fixed capital, low level of salaries in state social institutions. Possible directions of solving the main problems in social sphere in context of interaction of the state, business and society have been offered.</p> Volodymyr Kyryliuk , Ivan Ryabokon Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 00:00:00 +0300 Authenticity of brands in the marketing commodity policy of the enterprise <p>The article analyzes the change in consumer priorities. The latest trends in the development of values of target audiences of enterprises are studied. The impact of the new generation Z's expectations on society and business is analyzed. The main differences between millennials and generation Z and past generations X and boomers in terms of purchasing behavior are revealed. The era of consumption, which was part of the lives of a significant number of consumers around the world, is gradually giving up. The paradigm of responsible consumption is being replaced. It is investigated that modern target audiences are increasingly concerned about the social responsibility of business, its ethics. Consumers are already demanding not only a reduction in the impact of production on the environment, but concrete action by them to solve society's problems. The essence of brand authenticity is determined. Honesty and sincerity, social responsibility, consistency of the principles of socially responsible production, consumers refer to the authenticity of the brand along with its unique characteristics and uniqueness. The study found that they are willing to buy those brands that share similar principles with consumers. It is determined that for consumers those brands are more valuable, for which the welfare of society, its employees, the environment is in the first place, rather than obtaining high financial indicators at any cost. This is especially important for Generation Z. It is expected that this trend will only develop and manifest itself more deeply. After all, the time is approaching when the new generation will become the bulk of buyers. The article identifies the principles of doing business, which should be supported by enterprises for the successful development and support of their brands in today's conditions and in the long run.</p> Maryna Kirnosova Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 16:00:56 +0300 Financial technologies for bank financial stability management in economical turbulence conditions <p>The development of the global economy is characterized by an increase in turbulence and the restoration of a cyclic crisis component of development. An important driving force for the development of the economy is the financial stability of the bank, which manifests itself at all levels – from the micro level to the global economic system. The market of banking services is the most dynamic segment of the financial market, where the number of subjects and spectrum of products, the level of service and technologies is constantly changing.</p> <p>The priority instrument for managing the financial stability of the bank in the conditions of turbulence of the economy is a financial engineering, which is a system of synergistic functioning, pre-developed and implemented combinations and processes (namely the interaction of financial innovations, financial technologies and financial instruments) in financial management of the bank due to the release of innovation resource reserve. to ensure the financial stability of the bank.</p> <p>Financial innovations include financial instruments and financial technologies. Financial technologies are technologically supported by financial innovations, which can lead to new business models, programs, processes or products that have a significant impact on financial markets and institutions that provide financial services.</p> <p>It is proposed to manage the financial stability of the bank in the conditions of turbulence of the economy of Ukraine to introduce a process approach that is focused on improving the motivation of banking institutions and a clear distribution of their responsibilities; achievement of internal transparency for guidance, obtaining information in real time due to the development and strengthening of the system of current and prospective control; improving the quality and predictability of the results of work; providing trust of stakeholders to banking institutions and confidence in the financial stability of its functioning; minimization of expenses and reducing the terms of organization of technological cycles of banking operations.</p> <p>In order to ensure the financial stability of the bank on the basis of financial technologies, the state of turbulence of the economy should be taken into account, react promptly to its changes that require enhanced control.</p> Maksim Babenko Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 16:11:24 +0300 Assessing the impact of globalization on stock market in Ukraine <p>The article is devoted to studying the impact of globalization processes on the development of national economies. In particular, the indicators of assessing the impact of globalization on financial and non-financial indicators of countries' development are considered. Attention is paid to the place of Ukraine in the KOF Globalization Index 2020 ranking, namely in terms of economic, social, and political globalization. The author has formed three groups of indicators that allow assessing the influence of globalization on the securities market of a country. The first group includes indicators that help determine the degree of integration of the national securities market into the global one. The second group includes indicators that determine the extent to which domestic securities legislation and principles of securities market regulation are adapted to international standards. The third group of indicators is aimed at quantifying the impact of trends in the global securities market on the national. The article examines the impact of one of the indicators of the third group on the securities market of Ukraine. In particular, the correlation analysis of the relationship between the Ukrainian PFTS index and the indices of American, British, European, and Polish stock markets was conducted. The author made conclusions about the availability of the significant correlation between global stock indices, as well as the weak impact of global securities market trends on the dynamics of the Ukrainian market. It was also revealed during the analysis, that the level of correlation between indices depends on whether the financial market is in crisis. Particularly, the analysis covered three periods: the 2008-2010 financial crisis, the 2020-2021 Covid-19 crisis, and the 2010-2020 period between the crises.</p> Tetyana Zadorozhna Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 16:29:07 +0300 Structural and regional characteristics of the world retail trade leaders <p>The state of development of world retail trade through the prism of the TOP 250 retailers functioning is considered in the article. As part of the study the main performance indicators of Top 250 retailers for 2013-2020 have been analyzed. The world's leading retail trade networks have been performing positive dynamics of their development and a slight increase in the values of indicators. This might take place due to the stabilization of the level of globalization of retail trade as the result of active development of e-commerce and m-commerce. Retailers were also affected by such negative macroeconomic factors as slow economic growth in major developed economies, high levels of debt in emerging countries, deflation or low inflation in rich countries, a protectionist backlash against globalization, troubled credit markets in some countries, and worsening demographics in many countries. The size of retail revenue in 2020 helped us define five groups of trade networks. In addition, we determined the share of Top 250 companies by region/country in 2013-2019 and their revenue. The companies from Europe and North America have shown leading positions in the structure of Top-250 retailers in terms of retail revenue share in 2013-2019. The analysis of the features of expansion policy manifestation by trade structures, depending on the region of their origin, have been conducted. The European trade networks, which in 2019 were present on average in 18.3 countries has demonstrated the largest internationalization. The structure of Top 250 companies by product sector is considered as well. FMCG companies were dominated in the structure of the Top 250 retailers. Special attention has also paid to determining the place of European retailers in the Top 250 in the framework of the European model of retail development. This model assumes an active presence of trade networks in the markets of foreign countries.</p> Olha Kavun-Moshkovska Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 16:38:14 +0300 Causes and effects of inflation in Poland <p>&nbsp;</p> <p>In the paper it is discussed the causes and effects of inflation in Poland. The paper analyzes inflation in recent years, including changes caused by the outbreak of the COVID-19 pandemic. Undoubtedly, the spread of the coronavirus has contributed to the changes in the economy. Inflation is one of the main macroeconomic indicators that reflect the economic situation of a certain country. It occurs when the prices of goods and services in the market increase, so each subsequent year you can buy less for the same amount. Inflation occurs when the price increase is constant and persists over a specific period of time, then the purchasing power decreases (M. Gamrot, 2014). It is not a rule that the overall price index is influenced most by the products that have the greatest price appreciation. The pass-through to the inflation rate also depends on the share of a product's "weight" in conventional household consumption expenditures. CPI inflation in 2021 in Poland is influenced, to the greatest extent, by energy prices causing food prices increase and core economic inflation. The factors forming inflation, are the so-called, inflation expectations significantly influencing consumption or investment decisions. Measures taken in the economic policy, such as a significant loosening of monetary or fiscal policy contributed to the mitigation of the effects of COVID-19.</p> Irena Brukwicka, Iwona Dudzik Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 16:48:05 +0300 Managing small and medium-sized enterprises in the time of crisis <p>The subject of the article is managing small and medium-sized enterprises in the time of crisis. In the conditions of the modern market economy, the method to overcome the ever-growing competition is the ability to introduce constant changes and innovations in the company. The only solution is to make every employee aware of the fact that he is worth as much for the company as he has inventiveness and the ability to innovate. At the same time, one must be aware of a fundamental mistake, for example by the Americans when they lose the race with the Japanese. Well, often some workers and managers are treated only as contractors and not as creative persons.</p> Waldemar Piotr Włoch Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 17:02:27 +0300 Public-private partnership as a mechanism for effective management of state property <p>This article examines the global experience of using public-private partnerships and its impact (positive and negative) on economic growth. Factors influencing sustainable technological progress and state policy on opportunities and economic benefits of Ukraine due to the expansion of public-private partnership in the context of globalization are identified. A methodical set of tools is used, which allows public administration representatives not only to realistically assess the resource potential of state property, but also to be able to effectively manage it in conditions of rapid technology development, limited funding and impossibility and / or inexpediency of state property.</p> <p>The study proves that public-private partnership in Ukraine has not gained much popularity, although changes in all areas of activity encourage a new perception and attitude to public-private partnership through: &nbsp;attractiveness of investments in public sector development for foreign companies and sole proprietors; &nbsp;competitiveness, transparency and the ability to have the best partners among private partners; risk parity that can be placed on the partner, which can reduce it more effectively; profitability, preferences and reduction of the tax burden on business; high quality and prompt project development, thanks to the experience of a private partner in a particular field; the ability of the public partner to control the development and implementation of the project; support for new business ideas, innovative approach and maximizing the experience of private partners.</p> Anzhelika Chepelenko Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 00:00:00 +0300 Methodical approaches to evaluation of intellectual capital of enterprises <p>The intellectual capital that allows you to form a strong competitive advantage and is crucial for the successful existence of any enterprise.</p> <p>The purpose of the article is to generalize the methods of intellectual capital valuation.</p> <p>The existing methodological approaches to evaluation of the intellectual capital of the enterprise have been systemized in the article.</p> <p>The experience has been summarized and the analysis of methodical approaches to evaluation of intellectual capital has been carried out. Indicators for the analysis of human, organizational, client and social capital of intellectual capital have been distinguished. The most used approaches for estimating intellectual capital, their calculation mechanism and groups of methods have been determined.</p> <p>Thus, today there are several basic approaches to valuing intellectual capital (cost; income; market), as well as a significant number of methods for estimating the value of intellectual capital of the enterprise. However, there is no single common approach or methodology for evaluating intellectual capital.</p> <p>One of the most promising and convenient methods of evaluating intellectual capital is the Balanced Scorecard (BSC), which includes: finance; customers; internal business processes; innovation, training and professional growth. It is proposed to add an indicator of “communicative competence” of both personnel and management of the enterprise to the component “training and professional growth”, because the process of information transfer is the basis for successful operation of the enterprise and directly affects the formation and increase of intellectual capital.</p> Iryna Yepifanova, Diana Hladka Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 17:24:13 +0300 The essence of the logistics activities of the enterprise in modern business conditions <p>The article considers the evolution of scientific approaches to the essence of the concept of "logistics activities". In particular, the concepts provided by different scientists from the standpoint of systemic, functional, economic and process approach are systematized. Control objects are defined depending on each approach. The property of logistics activity as interaction with the external environment is emphasized. It is substantiated that the interaction with the external environment occurs through timely and reliable exchange of information. The main prerequisites for the implementation of logistics activities, such as: globalization, technological progress, knowledge economy. The nature and features of each of the prerequisites for the implementation of logistics activities are revealed. The importance of the concept of prevention of negative impact on the environment is emphasized. Within this concept, "green logistics activities" are gaining popularity, which are aimed at saving energy, materials, efficient land use, reducing air pollution, by reducing the number of lands, air, water transport, noise and hazardous waste regulation. A manifestation of the environmental approach in logistics is reversible logistics, i.e. logistics that involves the return of goods and waste. Taking into account the considered approaches, the definition of logistics activity is given.</p> Halyna Savina, Yuriy Dusheiko, Anastasiia Rozova Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 17:56:58 +0300 Food aid in Poland in the years 2014-2019 as an expression of solidarity and European Union support for the national social assistance system <p>One of the goals of modern states is to strive for continuous economic development and ensure a high standard of living for their citizens. Social problems of too high intensity, existing in individual countries, may constitute a barrier to achieving this goal. One of the acute social problems in every country in the world is the phenomenon of poverty. The European Union and its member states undertake many measures to reduce poverty. One such activity was the creation of the Fund for European Aid to the Most Deprived (FEAD), which aims to help the poorest by providing food. The program aimed to complement the policy of public authorities in the Member States and to supplement the existing forms of support in the social welfare system. In Poland, the implementation of FEAD has been planned for the years 2014-2020, and this program was a visible manifestation of European solidarity and significant support for the social assistance system. The article aims to identify the level of support that Poland received in 2014-2019 from the European Union under the Fund for European Aid to the Most Deprived (FEAD) and to identify trends and problems in the distribution of food products to the poorest people. The analyzes show that in 2014-2019 Poland received support from EU-FEAD of EUR 416.9 million, which allowed for the provision of almost 299 thousand. tons of food for the poorest. In 2019, as much as 76% of the total food provided to the poor was financed from European funds. In the period 2014-2019, there is a noticeable trend in Poland consisting in increasing the share of food aid from the EU for Poland for the purchase of food for the poorest. This is worrying as the end of the EU-funded FEAD program may result in a significant decrease in the number of poor people receiving support in the form of food aid in Poland. One of the main problems in the distribution of food was the insufficiently developed network of food distribution organizations and the presence of municipalities not covered by the food aid program.</p> Piotr Fraczek Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 18:03:14 +0300 Economic mechanism of urban passenger transport’s sustainable development <p>The article is designed and formulated to define and ensure sustainable development of urban passenger transport, which is an essential component of the business strategies of enterprises automobile and highway transportation and promoting of the development of transport traffic. The article describes and investigates the current state of infrastructure and activities of urban passenger transport enterprises, namely the quality of services, existing conditions, internal and external factors of development of urban passenger transport enterprises. Covers the main problems of activity in the field of urban passenger transport, offers a methodology for developing measures to ensure sustainable development of urban passenger transport enterprises to maintain the quality and economic efficiency of such enterprises. Thereby providing existing social needs and defines a ways to meet them. The study based the mechanism on the renewal of rolling stock in accordance with the Euro-5 standard (in accordance with the procedure for conducting a tender for passenger transportation and the procedure for state technical inspection) to ensure the environmental component and improve the quality of transport services. The development of the mechanism for ensuring the sustainable development of enterprises is the initial event in the process of ensuring and calculating the effect of the organizational and economic mechanism for ensuring the sustainable development of urban passenger transport enterprises. This mechanism will provide a solid foundation for sustainable development of the transport industry and the creation of a free and competitive market for transport services. It is also necessary to understand the strong factor impact on an extensive system of this scale, so the implementation of this mechanism should prepare not only the calculation of resources for direct support of the process, but also the staff who will coordinate the implementation of the mechanism. The use of such a mechanism encompasses and encourages all participants in the interaction to make certain efforts with motivation for the joint positive effect of its implementation.</p> Marharyta Bohachenko, Liubov Niekrasova Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 18:18:13 +0300 Ensuring the financial safety of Ukrainian agricultural enterprises in the context of export products and the impact on macroeconomic indicators <p>This article is devoted to the study of directions of financial safety of Ukrainian agricultural enterprises through the assessment of indicators economic activity and analysis of the export potential of agricultural products. The financial indicators of economic activity of Ukrainian agricultural enterprises, which affect the ensuring of financial safety, are determined. The activity of large Ukrainian agricultural enterprises in terms of their capitalization and formation of own capital are studied. Analyzed the commodity structure of exports agricultural products of Ukrainian agricultural enterprises and determined the amount of foreign exchange earnings from EU countries. Due to economic-statistical and mathematical tools, a study of the dependence of GDP and the euro on foreign exchange earnings from exports of agricultural products of Ukrainian agricultural enterprises to the EU countries. Offered the scheme of directions of maintenance of financial safety of the agricultural enterprises of Ukraine in the context of internal environment of activity of economic entities and stabilization of macroeconomic indicators of the country.</p> Maksym Bezpartochnyi , Igor Britchenko, Olesia Bezpartochna Copyright (c) 2021 VUZF Review Wed, 29 Sep 2021 18:33:28 +0300